WWE AR Presentations

Client: WWE
role: Concept, Design, Animation, Previsualization

As WWE reimagined its weekly shows and live events for a pandemic-era audience, augmented reality became a powerful storytelling tool. I was part of the team that brought these immersive graphics to life, enhancing entrances, sponsorships, and branded content with high-impact, real-time visuals.

My role spanned concept development, design, previsualization, and senior animation across a range of AR moments. Some pieces began with a tight brief; others were built from the ground up, starting with sketches and storyboards. These AR presentations aired live during Raw, SmackDown, and Premium Live Events, often timed to coincide with talent pushes or sponsorship activations.

Selected contributions include:

• Roman Reigns – Character animation

• Judgment Day – Character animation across all AR segments

• Liv Morgan – Concept & previsualization

• Slim Jim – Previsualization & animation

• Cinnamon Toast Crunch – Storyboarding & previs

• SummerSlam Detroit Logo Reveal – Concept, previsualization & animation

• Viking Raiders – Ship animation

• RK-Bro – Character animation

• Braun Strowman – Particles, previsualization & animation

• Night of Champions (Falcon) – Character animation

These projects required tight turnarounds, high attention to brand voice, and deep coordination with WWE’s Unreal Engine pipeline to ensure visuals landed in real time during live broadcast.

Roman Reigns

Character animation

Braun Strowman

Previsualization, particles, & animation

judgment day

Character animation on all presentations

Liv Morgan

Viking Raiders

Concept & previsualization

Ship animation

RK Bro

Character animation

Cinnamon Toast Crunch

Slim Jim

Previsualization

Previsualization & animation

SummerSlam Detroit Logo Reveal

Night of CHampions - Falcon

Concept, previsualization, & animation

Character animation